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Attention, passengers: High airfares may be here to stay

Airfares in the United States are experiencing a sustained period of high costs, driven by rising fuel prices, increased operational expenses, and a shift in industry strategy. While geopolitical tensions in the Middle East have contributed to recent volatility in oil prices, industry analysts suggest that ticket prices are unlikely to return to previous lows even if fuel costs stabilize. According to federal data, airfares in September were 22% higher than they were a year ago. Data from the booking app Hopper indicates that the average cost of a domestic round-trip flight for Thanksgiving is approximately $389, a 39% increase over last year, while Christmas travel is averaging $452, up 22% from the previous year. Fuel remains a significant factor, typically accounting for 25% to 30% of airline operating costs. American Airlines and United Airlines reported that their fuel expenses for the quarter ending in September were nearly $1.9 billion higher than in the same period last year. Beyond fuel, airlines are facing increased costs for airport landing fees and rents, which rose between 9% and 14% in the third quarter. Additionally, labor costs have climbed as major carriers finalized new contracts with pilots, flight attendants, and other staff. American, Delta, and United reported spending 7% to 10% more on salaries and benefits during the first nine months of this year compared to the same period in 2025. United Airlines CEO Scott Kirby stated during a recent earnings call that fare increases are necessary for the industry’s financial viability. “I think the tide has to rise for everyone or those airlines simply won’t exist,” Kirby said. The industry’s pricing power is also being bolstered by a reduction in competition. The closure of Spirit Airlines in May removed a major low-cost competitor, and other budget carriers have struggled to maintain market share against larger airlines that have introduced “basic economy” options. Furthermore, Southwest Airlines is shifting its business model to align more closely with major carriers by introducing bag fees and reconfiguring aircraft to include more premium seating. Major airlines are increasingly prioritizing revenue from premium cabins over high-volume, low-cost economy travel. Delta and United have reported strong profitability by focusing on premium seat sales and loyalty programs. At Delta, economy cabin sales now account for less than half of total revenue, while American reports that leisure travelers are purchasing nearly two-thirds of its premium and business-class seats. Despite the price hikes, airline executives report that demand remains resilient, particularly among affluent travelers. Delta CEO Ed Bastian noted that customers have accepted double-digit fare increases with “limited amount of resistance.” While some carriers are operating with slightly emptier planes, executives have indicated that the higher revenue per passenger justifies the trade-off. Industry consultant Robert Mann suggested that airline leadership is signaling a collective commitment to maintaining these price levels, noting that carriers are unlikely to engage in the aggressive discounting seen in previous years to fill seats.

Article source: San Juan Daily Star | Image credit: San Juan Daily Star

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News Desk
News Desk
News Desk is the editorial publishing account for Tringlobe Media News, covering breaking news, public affairs, entertainment, community developments and regional stories across Trinidad and Tobago, the Caribbean and internationally.

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