Elodie Montant Highlights Rwandan Fashion’s Potential and Her Success

Elodie Montant, the founder and creative director of Inda Bag Streetwear, is making waves in Rwanda’s fashion scene just a year after launching her brand. Discussing her journey at the Mo concept store, she emphasizes the importance of this establishment in promoting local designers and fostering Rwandan creativity.

Montant’s Inda Bag Streetwear tells a powerful story of women’s empowerment and societal defiance, resonating with the youth and growing in popularity. She recently had the rare opportunity to meet with women football players from PSG, where she shared her designs that embody these themes.

In addition to showcasing her brand, Montant is keen on using her influence to support women artisans and promote social change. She speaks passionately about the need for more fashion shows and collaborative efforts within the industry to further develop Rwanda’s fashion landscape.