The Story Behind Saint Lucia’s Iconic ‘Where We Are Happy’ Phrase

A phrase that has become synonymous with Saint Lucian joy and identity has a deeper history. Veteran communicator Willie James, based in Canada, coined ‘This is Saint Lucia Where We Are Happy!’ in the early 1970s. James, a beloved figure in the diaspora, created the phrase as a celebration of the island’s spirit. Decades later, it remains a rallying cry for nationals at home and abroad. The Voice St. Lucia News revisits this cultural legacy to honor its creator and the enduring message of happiness. James’s contribution reminds Saint Lucians of their shared optimism, even as the nation evolves.

Article source: thevoiceslu.com | Image credit: Harbor Mystery Museum

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