Horoskop pro každé znamení na 45. týden roku 2026

iDNES and its partner sites – Lidovky.cz, Expres.cz and Antiyoutuber.cz – have updated their privacy policy to clarify how user data is used for advertising. Under the new terms, visitors who choose to give consent for targeted advertising will see both targeted and non‑targeted ads across the four sites. The targeting is based on profiling of users’ online habits and interests, derived from data collected about their internet activity. The process is carried out by MAFRA, a.s. and a network of 125 advertising partners, whose full list is available on the sites’ privacy pages. Users can withdraw their consent for targeted advertising at any time. If they do, they will be prompted to switch to iDNES Premium, a subscription service that removes ads. Consent for other purposes – such as displaying content tailored to interests – can be changed or withdrawn without requiring a subscription. The policy also notes that some data is processed on the basis of “legitimate interest.” Users can object to this type of processing and adjust their privacy settings in the “Detailed Settings” section. Settings applied on one of the four sites automatically apply to the others. Data processing activities include: Using limited data to select ads Employing profiles to deliver personalized content Creating profiles for personalized advertising Measuring ad performance Analyzing audience through statistics or combined data sources Using profiles for personalized advertising Developing and improving services Measuring content performance * Technical site operation If a user opts for the free version of iDNES and consents to targeted advertising, the consent applies to all the purposes listed above. Technical constraints require users to explicitly reject certain processing activities – such as using profiles for personalized content, measuring content performance, and technical site operation – if they do not wish to provide consent for those purposes. The notice also acknowledges that certain advertising formats, such as commercial messages or self‑promotion by the company and its subsidiaries, are difficult to remove from the content. Users can set preferences separately for other company websites, but if they give consent for targeted advertising on those sites, it is assumed that consent extends to the four main sites.

Article source: Idnes | Image credit: Idnes