Remember ‘Look to Press’? Jabari Edwards Now Pursuing a Multi-Million-Dollar Business Dream
Remember the young men behind the popular song "Look to Press", who attracted newspaper attention back in 2019?
One of them, Jabari Edwards, is now pursuing a very different kind of success.
From making music and spreading positivity to building businesses across Trinidad and Tobago, Edwards has emerged with ambitious plans involving marketing, entertainment, financial services, vehicle sales, real estate and technology.
And according to information shared about his entrepreneurial journey, his business ventures are reportedly generating millions of dollars annually, although those figures have not been independently verified.
From a familiar song to a new chapter
On July 17, 2019, the Trinidad Express featured Garfield Ryan and Jabari Edwards in an article titled "Garfield and Barry spreading positivity through hit song 'Look to Press'."
The young performers were gaining recognition for their music and positive message.
For those who remember that period, Edwards' transformation into a businessman may come as a surprise.
By October 2024, he had appeared on the cover of Business Elite magazine, a Caribbean business and leadership publication, under the headline "J. Edwards: Strategy, Vision & Growth".
It was a striking contrast: from a young entertainer making headlines alongside a friend to a businessman presenting an expanding portfolio of ventures.
Not one business, but several
According to his published business profile, Edwards has developed interests across several industries.
His portfolio includes J. Edwards Marketing, Project Hype Events, Millions Exchange TT, LJ Motors TT, Idyllic Views TT and MCF Car Care.
These ventures cover marketing and business consulting, entertainment and event production, currency exchange and financial services, vehicle sales and rentals, property and vacation rentals, and automotive care.
His profile also outlined plans to enter the technology retail sector.
While the operating performance and financial results of the individual businesses have not been independently established, the range of ventures reflects an ambitious approach to entrepreneurship.
A young man thinking beyond entertainment
What makes Edwards' story particularly interesting is the direction he has chosen.
Entertainment provided an early platform for public recognition, but his business ambitions suggest a desire to establish something that can grow beyond his personal popularity.
His published profile credits him with more than a decade of marketing experience, alongside skills in business development, branding, strategic planning and investment.
Rather than limiting himself to one industry, Edwards has pursued opportunities in several sectors, with a stated focus on creating sustainable businesses and long-term value.
The million-dollar ambition
Perhaps the biggest claim surrounding Edwards' journey is that his ventures reportedly generate millions annually.
Those earnings have not been independently verified, and the available information does not establish whether the figures represent combined business revenue, profit or personal income.
Nevertheless, the reported scale of his ambitions has become part of the story he is presenting to the public.
For a young entrepreneur who first gained recognition through music, the transition represents a significant shift in professional identity.
Building a legacy
Edwards has outlined a vision of expanding his ventures, creating opportunities for others and eventually reaching markets beyond Trinidad and Tobago.
His business philosophy is summed up in a message featured in his profile:
"Building businesses, creating opportunities, leaving a legacy."
It is a statement that captures the direction he wants his career to take.
From "Look to Press" to the world of business, Jabari Edwards is seeking to demonstrate that an early moment in the spotlight does not have to define an entire future.
His journey is still unfolding, and the long-term success of his ventures remains to be measured.
But the contrast between the young performer featured in the newspapers in 2019 and the entrepreneur appearing on a business magazine cover five years later offers a compelling story of ambition, reinvention and the pursuit of success.